Shawna Seldon McGregor
Managing Partner, Grasslands
Shawna Seldon McGregor joined Grasslands as Managing Partner in March 2018. Prior to joining Grasslands, she spent nearly two decades at The Rosen Group (TRG), a public relations agency based in New York City. She established TRG’s Denver office in 2012 and became one of the first public relations professionals working in the legal cannabis industry. Ms. McGregor has represented the country’s leading marijuana brands, bringing their stories to the national stage as well as emerging markets, while educating target audiences and conveying critical narratives.
Ms. McGregor has extensive experience representing a multitude of sectors including biotech, sustainable technologies, renewable energy, associations, the regulated cannabis industry and media companies. Ms. McGregor has a certificate in Reputation Management from the Public Relations Society of America. She was named a top PR pro by Civilized (January 2018), Cannabis Industry Journal (December 2017) and MG magazine (June 2017). In 2016, she accepted the Cannabist Award for the legal marijuana industry’s top publicist. In 2003, Ms. McGregor was named to PR News' list of "15 To Watch." Ms. McGregor serves on the City of Denver’s Cannabis Sustainability Working Group, which hosts the annual Cannabis Sustainability Symposium.